Archive - Chris Sharpe - YouTube and the Creator Economy

Behind the Scenes of Yoga With Adriene: Cameras & Gear

+ the photo I posted that shattered our "invisible" production style and made us rethink our approach to behind-the-scenes content.

Oct 18, 2024 •

How To Fail at Filmmaking

Before I made YouTube videos, I made low-budget horror movies for the direct-to-DVD market. This is how that all crashed and burned.

Oct 25, 2024 •

The Power of Constraints

"Art lives from constraints and dies from freedom.” - Leonardo da Vinci

Sep 27, 2024 •

The Creator Economy: A Reality Check

"The internet gave everyone a voice… and now the Creator Economy is charging us rent for using it." - Bo Burnham

Oct 11, 2024 •

How To Run Your Own Streaming Service

What it’s like to run an indie streaming service in the age of algorithms—and why we’re still doing it.

Apr 21 •

How To Turn Setbacks Into Success

"If you want to go further, you must be willing to change. What got you here won’t get you there.” - Marshall Goldsmith

Mar 11 •

How To Make (And Sell) Your First Digital Product

After publishing YouTube videos for almost two years we decided to create a revenue stream we could control by creating and selling digital products.

Nov 15, 2024 •

How To Level Up

Building an Audience Is Kind of Like Playing a Video Game. 18 months into our YouTube channel we beat the first "boss" and progress to level 2.

Nov 22, 2024 •

How To Start a Yoga Channel

“Consistency is key. You gotta show up for your friends. You can’t just put something out there and not have their back.” - Adriene Mishler

Dec 13, 2024 •

How To Quit a YouTube Channel

We decided to quit Hilah Cooking after seven years. Here’s what I’ve learned about burnout, growth, and the natural cycles of creative work.

Jun 6 •

Making Videos For Other People

Building a YouTube Business Before There Was a Blueprint

Oct 4, 2024 •

Behind The Scenes of Yoga With Adriene: Our Digital Tools

Plus, read to the end to see how much money we made from our first digital product launch!

Mar 28 •

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